Stype Identity

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Stype Identity

Client:

Stype
Broadcasting
Zagreb, Croatia

Date:

December 15, 2015

Website:

View website

Task:

Design logo identity of the manufacturer of the special broadcast remote head for TV cranes. This unique product features sophisticated engineering and careful planning. The logo is created using concentric circles with straight lines in perspective, which brings dynamics, precision of movement and power. Letter "Y" positioned in the middle of the logo, conveys stability, security and long reach, which is of utmost importance in the movement of film/TV cranes.